Quitting Consulting to Buy a $1m SDE Agency

Yeah, I can't wait to get my hands on this. Okay. And so as leader of an organization where you're in the minority. Charged word, but just speaking mathematically, you're in the minority.

Do you adapt to their culture? Do you expect them to adapt to yours? How do, how do you bridge the cultural gaps?

And so wherever I can adapt to what feels comfortable for them, I think is helpful. But I think part of it too is just recognizing where there are differences and knowing. So for example, one of the other spectrums is kind of how hierarchical a country is.

And the US Is, is very non hierarchical. But other countries, especially if I think about my colleagues in the Philippines, are much more hierarchical. And so realizing that when I say something as CEO, it carries maybe a lot more weight than if someone in my position would say something to an American is very important.

So just recognizing the difference and you know, trying to be sensitive to that, I think is important. Yeah, I don't think we got the time. So when did you close and how long have you been in the business, Julia?

We closed July 1, 2024. So we are about nine months coming up on a year. And what can you say about the, the prospects for the business?

Is there room to grow in the personal injury space? Or are you looking at adjacent markets to go into? Or what.

What are you. How is that taking shape? You're the next, you know, five years? Yes. A lot of my focus has been on the sales and marketing front, especially continuing to expand in the personal injury world.

There are many personal injury lawyers out there. If you just drive down the highways, you can come up with your client list from all the billboards. So anyway, I, I'm very focused on that.

We can do good work typically for other local services businesses as well. We typically wouldn't take on say like an E. Comm customer. But you know, personal injury is the most competitive search engine optimization world out there.

And so those lessons of optimizing for local keywords also expand to say like a home contracting business or a landscaping business or some of those other kind of local SEO model businesses. Yeah, sure. But less competitive. But less, less competitive for us and for them.