ETA·BRAINa Katyella project

Acquiring Minds

Stacking Small Acquisitions to $5m in Revenue

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So as an investor, it made sense. And you did you have to put cash into the deal? How much of the. Or was it 100? It wasn't 100 seller finance that one.

We dropped 30,000 into the deal. 30,000. Okay. Okay. I think so we total of our own money at $5 million of revenue now, which is 4 million of that is acquisition. About just shy of a million is natural growth.

We're a hundred thousand dollars of our own cash. Oh, so that would be a good number to get. I. That would be an attractive part of, of stacking and building.

And if we're looking in decades instead of years or days, we saved a heck of a lot of money doing it this way and gave some invaluable experiences. Yeah. Yeah, absolutely. You know, I just wonder. Yes.

As you said, Jake, the, the conventional wisdom on this podcast and in this world is, you know, bigger is better. Although I've entertained the debate a lot here about buying smaller. And plenty, plenty of guests have bought small and we always talk about it.

I mean, it's a really important conversation. And I don't think there is a super right answer. You guys, your approach is, you know, buy small plus.

Plus. I mean, you got, you guys really leaned into that. You bought small and then did it again and then did it again and then did it again. But it's interesting because this is an approach and it was painful and you weren't really making money, but as you said, it was kind of tuition, and now you feel really confident it is.

Is my, Is my impression fair? Fair. Very fair. Well, let me, let me flip, let me flip this. What would. Would you have done it differently?

Even though you've. It was. It's been painful, but you seem pretty psyched about where you're. You're at now. So would you have done it differently? Reflecting back, do you allow us to.

Have the, the experience in our head, though, the wisdom that we've learned from it? No, no, no. Then I wouldn't do it differently.

I, I agree. I think, I think hard is okay, and the fact that there was two of us in it together. Entrepreneurship's extremely lonely, and there was a lot of dark nights and a lot of what in the world have we done? And just the promise to each other was, I'm not going to quit today.

And, and we do that enough days in a row and stack up Enough, enough of these which seem very small wins at times but eventually you get the momentum just for, for the same exact reasons we're buying, buying businesses rather than starting at zero. It's, it's just stacking momentum. And, and what were some of those dark moments, Kyle?

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