Yeah, so I think it was. Yeah. Salaries are obviously a bit different here in Finland compared to the US but, but, but in terms of, of Finland, I would say it was a very good salary. It was six figures and.
Acquiring Minds
$250k SDE Acquisition: Limited Downside, Big Upside
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Yeah, a very good salary, I would say. Yeah.
And so did you see this business needing to replace that in the next, you know, in short order in a couple years or what? How are you. Because the business isn't big enough to replace that even.
No.
Even if you didn't have debt service. It's not probably coming close to that just yet. So talk us through that.
Yeah, so I was willing to, to, to cut my salary and, and, and, and in fact I've been actually not taking out any salary for, during the, the first year to, to kind of allow us to invest that into kind of. Yeah. Initiating the, the growth of the company. So I was willing to, to, to first partially live off my savings for a little bit and then settle for a smaller salary until we got the growth…
So yeah, I was definitely putting some skin in the game also in that sense.
Yeah. And by the way, is this one of the areas where the environment in the Nordics, say in Finland is more hospitable to searchers than in the US because things like health care are, health care costs are less onerous and or you know, the kind of government provided services are more generous or not really. I'm not really correct.
Yeah, health care for instance, I think yeah, it's a very good system where, where basically it's, it's for free and, and yeah, same with education for, for kids, it's for free. So. So obviously yeah, it's, it's, it's less dependent on, on kind of my income in that sense. So in that sense it's, it's a, yeah. More hospitable environment for sure.
Okay, Ville, so let's hear, we're getting toward the end, but let's hear about how it's gone. Is the business that you bought, the business that you thought you bought, is the demand for the product, the quality of the product, what you thought it was from the outside, your optimistic view that this was a quality product that you with some energy you could really increase sales of. What have you…
Yeah. So I think, I must say, I mean of course there's been some, some negative surprises on the way. Most mostly related to kind of moving to production and so on. But in terms of the product, the opportunities, I still haven't found any kind of reason why our kind of initial hypothesis of being able to grow it 5x in the next 5 years would not hold true.
In fact we actually just after the close I took some time off, paid time off from work and joined the sellers in the biggest trade show, I would say the main trade show for the agricultural industry in Germany where I was able to meet a lot of the existing dealers and potential new dealers right after closing the deal.
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