Escaping the J-Curve in a $700k SDE Ecom Business

That's right. Every single one, every single company, even to date. Right. And so it gives me some comfort. You know, I think I, I tell my staff, you know, sometimes you move fast, you break things and I think we, we broke a couple things and I think we were, you know, lucky that it didn't, it didn't lead to our demise. And sometimes you need luck.

Right?

Sure. And Chris, what of the plane flight to get to your business? We heard you say that you were going every week in the beginning. How was that? And, and what does it look like now?

And, and what would you tell somebody contemplating a three hour flight to get to their business?

Do not take it lightly. I think if, I think if you're, if you got a family thinking that you're going to do that every week forever is, is insanity. I've been doing it every other week for 15 months, I guess I'd say now.

And it's been hard. I've got two teenage girls, one who just graduated and one who's going to be a junior and I'm missing a lot of their lives and I'm going to get all weepy. I do this sometimes and it's hard sometimes. My younger one plays water polo and swims and I've missed a lot of stuff that I really want to be at and that's with me working really hard to be able to be there when I can.

I think sometimes it's a little bit hard on my relationship. You know, my, my wife is fantastic and, and she is not a risk tolerant person. So this ride for her is, is challenging and she's been nothing but supportive and amazing.

Um, and it's hard being away for, you know, four, four days every, you know, every other week. Every other week is the way it work.

And so you go down Monday, come back Friday?

Yeah, I fly down. I'm really lucky. The schedules are pretty conducive for me at least right now. I fly down Monday morning early and I fly home Thursday afternoon. Basically I put in a full work day on Thursday and then fly home and I, and I work on Friday still.

You know, I mean I'm working, you know, as much as any other entrepreneur and then the travel on top of it. Yeah, it's, it's, it's hard. Don't, don't take it lightly.