ETA·BRAINa Katyella project

Acquiring Minds

The First Steps to a Family Holdco

Excerpts · 336 segments · ~1:34:32 long

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And I was the only person from outside of the US and I guess the SIG guys were able to make that an international conference because of me.

That has one international flight so it can call itself an international airport. This your history of discovering search. This email from an investor out of the blue, a cold email.

This gentleman says, if you go do a search in Vietnam, I'll fund you. This is what this is all about. That's quite an unusual proposition.

I gather that this was a guy who is bullish on Vietnam. Exactly. And, and was like, let me find some Vietnamese students at prestigious business schools and have them go search in Vietnam. And he just cold emailed a bunch of you. That must have been what that was.

I wonder if we got any takers. And by the way, Linh, why, why wouldn't it have had to be a second or third tier city in Vietnam and not, I guess, Ho Chi Minh City?

Well, if you think about the big two big two biggest cities in, in Vietnam, one is Hanoi and the other is Ho Chi Minh City. Hanoi is very much government kind of backed companies. And then Ho Chi Minh is kind of the hub, the Silicon Valley of Vietnam.

But unlikely to find kind of small, medium sized businesses in those two cities. You would have to kind of venture out to tier 2, tier 3, the suburban areas, to find small medium sized businesses. So that's kind of a bit harder.

Number one is to get to those places and number two is to attract talents and build the right management team in those tier 2, 3, tier 3 cities can be quite, quite daunting. And I'm familiar with that market and I know it's not as easy or as well developed as the US or.

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