The First Steps to a Family Holdco

Little did I know that many women were not successful with their first transfer. It takes on average three to five times. Some women went on to do it for a dozen, two dozen transfers.

So the plan did not work out of me doing it on the side. So the original plan was that Leo was going to run IDs and I went back to search for another business to acquire. But I've been consumed by doctor's appointment, ultrasound scans, blood tests, basically every day for months that it was.

So physically just been unable to, to, to work and function properly. And then the, the emotional part, which is not something that's been talked about enough, the high anticipation that after a transfer it will be successful and then it didn't work out and then you have to repeat that with the same kind of anticipation all while not knowing exactly the reasons why it failed.

So if I can compare to the surge, the IVF process is much more brutal because you feel like you have no control of the process and you have no idea why it doesn't work out. For search if it doesn't work out, you know that maybe because you bid too high or maybe because you didn't engage the right lender, the deal structure doesn't work out. But with, with ivf we had no idea.

We had, we had understand is basically shooting in the dark. And we've been doing that for a number of years. So it's been kind of draining.

And so at the end I kind of had to make a decision or we had to make a decision to, for me to shift to Focus more on ivf. And that means stepping back from the business and the search. You cannot do both. You have to prioritize one or the other.

So I had to really learn to adjust my pace and my schedule to really make time for myself and focus on the ivf.

And that was happening then through the search into ownership.

Yeah, exactly. Well, we thought that it would be quick, easy to get through, but here we are years later, still in that, that journey.

I think some of it is just kind of expectations of what it would take. There's an element, obviously, I think maybe underestimating the physiological impact and how you're tired and all these things, and then this kind of making the decision to commit time to it and sort of focus on energy. And I mean, Linh still kept working on the side, so I think she's maybe underestimating how much work she…

But it's still, you have to be very purposeful and make the choice to say, I am going to take time for myself to rest after a certain time of the day because I know I'm going to be exhausted because I need to do, take hormone shots and whatnot. So it is kind of being very deliberate about taking the time to do that. And that's in some sense, again, that's part of the great thing about searches.