ETA·BRAINa Katyella project

Acquiring Minds

The $60k Acquisition that Grew to a $77m Exit

Excerpts · 306 segments · ~1:10:57 long

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You know, when we're buying a company that size and we're putting up the capital, we're controlling those businesses. We give a lot of equity out. We let people earn a lot of equity in them.

But there is this element to controlling their destiny. And I think you can do that. When you can, when you buy a smaller business, there's more risk at the table associated with it.

And I would say if I was a, if I could go back and talk to my younger self, I would say go buy of the larger business, go get support, buy a larger business, own a smaller piece of, can pay you what you deserve. You won't have to not have an income for three years while you build a business. And you will have a lot, you'll probably have a lot more hair when you're older and you'll get a lot of…

Kevin, I wanted to ask a personal question. Do you have children? I have four. Yeah, I do. Now that you are raising kids and, and are a family with money, how do you treat their relationship to money?

Since so much of your origin story was learning to hustle from a young age, we, we, we. This is a common question for people who've, who've made a little money in their lives. How to, how to teach their kids to appreciate money, to work hard, etc, all of that.

How have you approached that question? It's something I talk a lot about with friends of mine now and when, how, what, what they handle.

So it's a good question. I'm glad you asked this. It's super important.

I believe now I'll give you my answer. And it's not a popular one. Most people don't like it, but I'll share it.

And this all stemmed from. This was a while ago. I have three daughters, I have my youngest as a son, I have a 17 year old daughter, I have twins that are in 14.

And then my son's 12, he'll be 13 here shortly. This was a while back when my son was young. I took all my kids to where I grew up and we went, we parked in front of the house and I, my mom and I grew up in and I got teared up.

Like I, I just sat there and my son was super little and he's like dad, are you, are you crying? And I'm like a little bit. He goes, what's wrong?

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