Surviving a 2-Month Revenue Freeze in Year 1

So we don't focus on the economic value of what we're building, but we focus on a value that we're creating. And from there, everything is kind of driven and the ability to iterate as things are happening is what I've learned. So that's where the comfort comes from is fully accepting

you're in charge and you can't wait to get it from a book to do it.

This is a business in a world where a lot of your clients are served by non-profits.

Yeah, that's a great question. So I think that's what also sets us apart in that, you know, I think there's great value in both. I'll start with the nonprofit.

You know, from a nonprofit perspective, a lot of the value there is, you know, call it... altruistic on its face, but I think nonprofits are able to be strong advocators for the mission that they're providing and they're solving for by way of getting partnerships, right? So they're funded through foundations and things of that nature.

So they're strong advocates. From the for-profit side, right? We are also strong advocates, and we're strong advocates for outcomes, right?

Because most of the value we derive economically have to be proven out in the outcomes that we are kind of anchoring ourselves and achieving. So we have to say that these are the assessments that we're doing, and these are the outcomes that these veterans are seeing, and we have to kind of stand in front of that. We have to stand in front of being an advocate for veterans in a different way.

So that's truly understanding the barriers that they face in in understanding their service and now getting to the lives that they want to live as a civilian. So, you know, I've been in a position now to truly understand how difficult it is to make that transition into civilian life.

And I've... veterans population, I'd say they're a venerable population in that they've given the ultimate sacrifice. So from a for-profit perspective, I believe that we're able to see that and advocate for that in terms of these are the outcomes that we believe that we're achieving. And now I can also go back and I'll be quite frank and say, hey, veterans

The VA has these opportunities for improvement in order to help veterans see and live the lives that they want. Legislatively, there are these opportunities for improvements in order to truly make the changes that we're looking for. I don't know if you can see that in a nonprofit perspective.

However, both models are very much providing great value to a population that's very deserving. what i've learned and i think you know all operators of businesses whether small or large particularly smaller the the enterprise value in my opinion comes from how seamless and how scalable your operation and your processes are.